Built by a Chief Engineer who's spent 20+ years doing the work and managing it.
An 8-Phase Product Development Framework — templates, KPIs, OKRs, and gate checklists for every phase of the product lifecycle.
An 8-Phase Product Development Framework — templates, KPIs, OKRs, and gate checklists for every phase of the product lifecycle. 105 pages. Built from defense contracting experience. Adapted for independent builders and small businesses.
The frameworks that build fighter jets shouldn't stay locked inside defense — they should work for anyone building a product.
Principal Software Engineer. Lead and Chief Engineer on multiple projects for more than a decade. MBA. 20+ years in defense contracting on programs worth tens of millions. Started in business as a teenager. Created Genesee because the discipline behind the most demanding programs in the world should be available to the builders who do everything themselves.
Genesee is the first of several frameworks, courses, and tools for independent builders. Here's how to follow along.
New frameworks, product-development thinking, and release notes — sent when there's something worth your time.
Sign up → Coming soonA guided walkthrough of the 8-phase framework in video form. Join the waitlist to hear when it opens.
Join the waitlist → 1:1Hands-on help applying the framework to your product. Tell me what you're building and where you're stuck.
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